Monday, July 16, 2012

BOOO! Really Bad Form on the Part of a Corporate Chain

Microtel is MicroFAIL
I just read a post on Route 66 News dot com how a national motel chain is using imagary from a well known route 66 land mark to sell their bland boring corporate rooms....
The video ad was posted on Youtube.  It is a shameful use of the image and branding of a small well known mom and pop business to try to denigrate and hurt the business of the small motel in order to sell  the chains brand.  If you read the comments on the video, they seem to have struck the collective nerve of a very tight knit community.

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